After 38 hours of research evaluating 97 products, we picked Anastasia Beverly Hills Brow Gel as our top choice.
If you lived through the 90s and early 2000s, there’s a high chance you over-tweezed back in the heydays of the super-thin, super arched brows. But these days, thicker brows are in vogue.
Judging from the popularity of brow icons like Cara Delavigne, Lily Collins, and Zendaya, it truly is the most coveted feature of the decade. And we’re not surprised. After all, there’s just something about full and fluffy eyebrows that screams youth and sophistication.
But here’s the kicker:
Not all of us are blessed with lush, envy-worthy brows. But hey, that’s what makeup is for, right? Fortunately, we have dozens of amazing brow products at our disposal, and they make the brows-on-fleek life more than achievable.
Want to know the best part?
We’ve gone through tons of eyebrow products — from pencils to setting gels to brushes — to separate the wheat from the chaff and find out which ones among them really deserve your hard-earned cash.
Ready to give your brow stash a total makeover? Check out our faves below!
#1 Best Eyebrow Gel Overall
Anastasia Beverly Hills Brow Gel
- Tames even the most unruly brows
- Lasts all day
- Doesn’t flake or crunch
Pros
This setting gel, as one reviewer so passionately described, holds your eyebrows down like there’s no tomorrow. It can handle virtually all eyebrow shapes and sizes, which is why it’s so popular among makeup artists, beauty junkies, and even casual makeup users. With Anastasia’s eyebrow gel, you get to enjoy all-day hold, too!
Product Ratings
Performance
9.8/10
No matter the thickness or sparseness of your brows, this gel will literally hold every single hair in place. If you struggle with long eyebrow hairs that have a mind of their own, this product is a definite must-try.
This eyebrow gel transforms your brows from wild and unruly to polished and pretty, and it keeps them looking that way all day long! Trust us: how your brows looked when you stepped out of the house is the way they’ll look until the end of the day. Amazing, right?
Also, ABH’s brow gel won’t make your eyebrows look wet or overly-shiny. It doesn’t feel crunchy or heavy, either. It really just makes your brows look like they magically got fuller and fluffier — all in a few swipes!
Ease of use
9.8/10
The brush is just the perfect size for applying and brushing the gel through your eyebrows. We also love that it picks up just the right amount of product each time. After all, we don’t want to be wasting even a single drop of this gem!
Shade selection
9.5/10
You can get this eyebrow gel in a clear variant (which is our fave) or in one of Anastasia’s seven tinted shades: Blonde, Caramel, Brunette, Auburn, Espresso, Granite, and Chocolate. It’s a pretty versatile lineup which we obviously adore.
Value
9.6/10
For $22, you’ll get 0.28oz of product for the clear variant and 0.32oz for the tinted variant. Is it a bit on the pricier side? Yes. But is it worth the splurge? Definitely.
Overall Editor Score
9.7/10
#2 Best Eyebrow Enhancing/Growth Serum
RevitaLash RevitaBrow Advanced Eyebrow Conditioner
- Helps you grow bolder and fuller-looking brows
- Very effective at conditioning the eyebrows
- Has a well-designed applicator
Pros
This conditioner saves your eyebrows from damage caused by environmental stressors, cosmetic products, and overplucking. If you want your natural brows to grow thicker and healthier, this is your best option. It’s hypoallergenic, oil-free, vegan-friendly, and cruelty-free.
Product Ratings
Performance
9.8/10
This eyebrow growth serum won Allure’s Best In Beauty Award three separate times. And considering how incredibly popular RevitaLash is for ladies who are looking to grow thicker lashes, we’re really not surprised that their eyebrow conditioner performs just as excellently.
Whether your sparse brows are natural or a result of overzealous tweezing, RevitaBrow can save your bum. It strengthens the brow hairs so they grow thicker and healthier. And it does this by using a unique BioPeptin complex that contains lipids, biotin, peptides, and green tea extract.
Since you have to apply it to clean brows (There should be no dirt, oil, or residue!), it’s the first thing you should apply after washing your face. That said, we love that it doesn’t interfere much with other face products.
Ease of use
9.5/10
The RevitaBrow Advanced Eyebrow Serum comes in a tube with a doe-foot applicator. Using it is pretty straightforward. All you have to do is apply a few strokes of the colorless gel on clean eyebrows once a day.
Shade selection
9.5/10
This is a colorless gel, which is compatible with any shade or complexion.
Value
9.3/10
At $110 for 3 mL of product, there’s no denying that this thing is PRICEY. However, RevitaLash says that a 3 mL tube should last about four months. That, combined with the awesome results, makes the price tag seem a lot more reasonable.
Overall Editor Score
9.5/10
#3 Best Eyebrow Pencil
NYX Micro Brow Pencil
- Has an ultra-fine point that makes hair-like strokes easy to achieve
- Wide variety of shades
- Very affordable
Pros
NYX’s Micro Brow Pencil is ridiculously simple to use. Achieving fuller-looking brows is made possible by its super-precise tip, and the pencil itself is easy to control. The best part is that it can produce natural-looking eyebrows that stay on all day!
Product Ratings
Performance
9.4/10
Recognized by Cosmo, Influenster, and Allure, this product does everything an eyebrow pencil should — and it does so excellently. Its precise tip makes application a breeze, and it offers just the right amount of pigmentation to produce natural-looking results.
Its staying power is also impressive. While it won’t last through an extra-sweaty gym session, it’s durable enough to take you through an entire day at the office (or in school).
Ease of use
9.4/10
The NYX Micro Brow pencil is very simple to use. Simply twist the pencil to reveal a bit of product, draw eyebrow hairs using quick, light-handed strokes, and you’re done! We’re sure eyebrow newbies will appreciate how difficult it is to mess up.
Moreover, we love that it draws soft and subtly-faded lines, which makes the end result very natural-looking.
Shade selection
9.5/10
This pencil comes in eight shades — from Blonde to Ash Brown to Black — which is pretty good for a drugstore eyebrow product.
Value
9.4/10
At $10, this eyebrow pencil is definitely on the pricier side of the drugstore range. However, we’re firm believers that its performance makes it worth it! Besides, you can almost always get this at a discount on Amazon.
Overall Editor Score
9.4/10
#4 Best Eyebrow Filler
Revlon Brow Fantasy Pencil & Gel
- Fills in the eyebrows seamlessly
- A pencil and an eyebrow gel in one
- Very affordable
Pros
This product makes achieving your best brows super simple. The pencil end is smooth and gives a natural-looking color, while the gel end provides a slight tint and a reliable hold. Truly, this is one of the best eyebrow products you can use if you need something that will make your brows look neat and polished in a snap.
Product Ratings
Performance
9.4/10
The pencil part of this eyebrow filler goes on really well. It has a soft texture that deposits smooth and even pigmentation all over the brows in just a few strokes. If you have lots of sparse areas or bald patches, using this product will quickly remedy your problem.
The eyebrow gel gives just a slight hint of color, which perfectly ties in the whole look together. While its hold isn’t as durable as the ABH eyebrow gel’s (which you’ll read more about below), it isn’t too bad, either. All in all, we think that this is an awesome everyday eyebrow product for ladies who are always in a hurry.
Ease of use
9.4/10
Because the pencil end almost never draws stark lines, it’s nearly impossible to mess up the process of using this eyebrow filler. The eyebrow gel applicator is also sized just right to neatly brush your brow hairs in place. If there’s one aspect of the user experience that we think needs some improvement, it’s definitely the pencil-sharpening process. The pencil is pretty soft, so you have to handle it with utmost care.
Shade selection
9.2/10
You can get this pencil in the shades Brunette, Dark Brown, Light Brown, or Dark Blonde. It’s admittedly not the most inclusive shade range, but it should work for most of us ladies.
Value
9.5/10
With an MSRP of $8.49, this two-in-one product is definitely easy on the pocket. TBH, we really have no complaints about it value-wise.
Overall Editor Score
9.4/10
#5 Best Eyebrow Powder
Maybelline New York Brow Drama Pro Eyebrow Palette
- Versatile three-in-one product
- Easy to use
- Comes in a convenient and portable compact
Pros
This eyebrow palette contains three components that you can use to sculpt, fill in, and highlight your eyebrows. It tames your eyebrow hairs and gives you polished and pretty-looking brows. What’s more, the convenient compact is super easy to carry around.
Product Ratings
Performance
9.4/10
This palette does everything, really. It contains a filling powder that gives you fuller-looking brows, a browbone highlight that accentuates and defines the eyebrows, and a sculpting wax that tames unruly hairs. Unless you have extremely-messy eyebrows, you probably wouldn’t even need to use a separate eyebrow gel on regular days.
We appreciate the fact that this product stays on for most of the day. Plus, it makes it easy to touch up your brows if you notice some fading. All in all, this eyebrow powder does the job!
Ease of use
9.1/10
This palette comes with a dual-ended eyebrow brush and a spoolie, so no need to worry if you don’t have your own eyebrow tools just yet. The included brushes are tiny, though, so they’re a bit more challenging to maneuver than their full-sized counterparts.
The powder and highlighter components are pretty easy to use. The wax, however, does take a bit of getting used to. Nonetheless, it’s nothing that even makeup beginners wouldn’t be able to pull off.
Shade selection
9.2/10
This eyebrow palette comes in four shades: blonde, soft brown, deep brown, and auburn. A few more shades for black and rich brown hair would have been great, but the current lineup should be enough to accommodate most skin tones and hair colors.
Value
9.5/10
Maybelline’s Pro Palette really gives great value especially since it contains three different products. At $12.99 for a powder, wax, and brow highlight in one, we think it’s a steal!
Overall Editor Score
9.3/10
#6 Best Eyebrow Liner
WUNDERBROW Dual Precision Brow Liner
- Long-wearing and smudge-proof formula
- Versatile dual-ended design
- Great for hectic mornings
Pros
This eyebrow liner from WUNDERBROW draws on like a dream. The dual-ended design is perfect for creating both thin and thick lines. Moreover, this liner is transfer-resistant and smudge-proof, so it’s great for all-day wear.
Product Ratings
Performance
9.7/10
WUNDERBROW’s Dual Precision Defining Eyebrow Liner applies smoothly. Both ends deposit just the right amount of pigment to look natural yet defined. It stays on without smudging, which is great if you have a pretty active lifestyle or if you’re constantly running after your kids. The fact that you can put this on and completely forget about it is awesome. After all, eyebrows should be the least of your concerns!
Ease of use
9.6/10
This dual precision liner lets you switch up your eyebrow application depending on your mood. If you’re the type who likes to have both a micro-tip and a wide-tip eyebrow pencil in your stash, buying this liner is an excellent choice!
One of our best eyebrow secrets is to first use a liner with a thick tip to quickly outline and fill in the outer half of the brows, and then use a micro-tip pencil to draw natural-looking hairs on the inner edges. With this product, this technique becomes easier to execute than ever. We LOVE that we don’t have to fuss with two separate pencils anymore.
Shade selection
8.9/10
This eyebrow liner comes in three shades: Blonde, Brunette, and Black/Brown. Most of us could probably make one of these colors work. However, more shades that can accommodate ladies with light brown, ashy, and auburn hair colors would have been nice.
Value
9.1/10
This costs around $15, which is pretty average for a high-end eye product. The fact that it has both thin and thick ends makes it all worth it, though — especially if you regularly buy two separate pencils (a thin one and a thick one) in the first place.
Overall Editor Score
9.3/10
#7 Best Eyebrow Brush
Benefit Cosmetics Angled Brow Brush & Spoolie
- Has a thin, angled edge that’s perfect for drawing natural-looking brows
- Boasts the perfect mix of firmness and precision
- Makes powder and pomade application a breeze
Pros
This dual-ended brush from Benefit has an angled bristle side and a spoolie side – both of which perform excellently at shaping and filling the eyebrows. It’s easy to maneuver and versatile enough to create a variety of looks – from natural-looking, fluffy hairs to bolder IG-baddie eyebrows!
Product Ratings
Performance
9.4/10
Benefit’s Angled Brow Brush does a terrific job at filling in the eyebrows. The bristles are just the right length, thickness, and firmness to make application super easy. With a light hand, thin hair-like strokes are more than achievable. Meanwhile, holding it with a bit more pressure is a great way to achieve bold brows that are, well, on-fleek!
It picks up just the right amount of product regardless of whether you’re using an eyebrow powder or a pomade/creme. The spoolie part is soft and fluffy while being easy to control. We really appreciate that it doesn’t scratch the skin too harshly, which is something we experience all too often with other eyebrow brushes.
Ease of use
9.4/10
This brush is much easier to work with than any other angled brow brush we’ve tried. The spoolie part doesn’t accumulate gunk as easily, either, making the entire eyebrow makeup application process super quick and smooth.
Shade selection
9/10
Just a brush and spoolie, so you can use it with your shade/product of choice.
Value
8.8/10
This eyebrow brush will set you back $20, which is admittedly quite steep for a single makeup tool. However, as long as you take care of it properly, you’re likely going to enjoy using it for several years. This brush is a long-term investment, and we believe that it’s worth every penny.
Overall Editor Score
9.2/10
